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PROPAGANDA: THE ENGINEERING OF CONSENT (FULL DOCUMENTARY)

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First published at 09:28 UTC on February 28th, 2022.

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"The Engineering of Consent" is an essay by Edward Bernays first published in 1947, and a book he published in 1955. In his own words, Bernays describes engineering consent as "use of an engineering approach—that is, action based only on thorough knowledge of the situation and on the application of scientific principles and tried practices to the task of getting people to support ideas and programs."

"The conscious and intelligent manipulation of the organized habits and opinions of the masses is an important element in democratic society. Those who manipulate this unseen mechanism of society constitute an invisible government which is the true ruling power of our country." ~ Edward Bernays, "Propaganda," 1928

2017.

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