⁣The top 6 methods of manipulation used by the media

We are subjected to relentless brainwashing and manipulation by the media, but what are the influence tactics that are being used?

How easy is it to manipulate what people think?

Is it possible to shape what people believe?

Could we possibly be influenced to take certain actions?

Can our emotions intentionally be triggered or used against us?

Check out this interview with David Charalambous from the organisation Reaching People. David is an expert in NLP, the art of negotiation and tools of persuasion and he is dedicated to helping us better reach people with our messages and also understand the tools that have been used to manipulate us. In this interview we explore the core influence factors that we are subjected to in order to help us spot when we are being manipulated and also for activists with integrity to utilise some of these tools to help deliver our messages and better reach people.

The 6 influence factors we explore

1) Mindspace document – 9 elements to influence people

2) 7 Laws of Influence – Body of work from which the Behavioural Insights Team were borne out of

3) NLP – Knowledge of subjective experience

4) Language Patterns – Two models of language relating to perception and how to interact with it, Meta and Milton Models

5) 5 Rules of Propaganda

6) Misc – Collection of other techniques to alter perception that can be used to help or mislead people