Importance Of Consistency In Your Business - What It REALLY Means! @TenTonOnline

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Transcription:

importance of consistency in business

Here's a cool aspect of human psychology: Consistency. We grow to trust people and businesses that are highly consistent...after all, if they showed up on time, provided great value, and helped solve our problems the last fifteen times...

...then odds are that this pattern will continue on the sixteenth time, the seventeenth, and so on. And how do we feel about people and businesses who are radically inconsistent? They show up late every time (if they even show up at all), they sometimes provide value and sometimes they don't...

...and sometimes we get a fix for a problem or issue, but most times we don't. How do we feel about these sorts of people and businesses? We don't trust them at all do we? Their credibility sinks like a rock.

If we're considering entering into a voluntary financial transaction with someone like this -- which is exactly what a sale is -- we have no idea if we'll actually get what we pay for or not. In short, consistency is good persuas..