Verasity builds the infrastructure and tools for video publishers to serve rewarded video and loyalty programs to their viewers. Basically, you can earn VRA for watching what you already watch, like how Brave monetizes attention for its users.
Esse…
Verasity builds the infrastructure and tools for video publishers to serve rewarded video and loyalty programs to their viewers. Basically, you can earn VRA for watching what you already watch, like how Brave monetizes attention for its users.
Essentially from what I’ve gathered it’s like Brave, but for videos. Also, it can work on Brave so you can earn BAT and VRA at the same time for anyone who is working with them. Anyone can apply if they publish on many sites like YouTube, Twitch, Vimeo, and more. I hope to see it expand to work with other alternative platforms like BitChute, Minds, BitTube, LBRY, etc. It works on top of any of these videos and just adds a simple little trophy icon that will turn green when you are done allowing you to earn VRA.
I think this is great for users and creators because you can buy a large amount and run a campaign to incentivize full play-through and encourage more viewers to watch and be rewarded for their time at a low cost to the advertiser (for now). You won’t earn an insane amount, but as they grow, and more and more people use it naturally the value will go up and then it will be much more relevant that you had earned some.
After you watch the video and it does turn green and you claim it, you then receive the rewards on your rewards account which is separate from your wallet. You’re earning based on what the advertisers have put up for the campaign which will run until it’s out so naturally you’ll want to watch what you want to before you miss your chance to earn for it. Below you can see I earned 10 VRA for the video I watched
Watch the full video or check out the blog form here: https://www.minds.com/scottcbusiness/blog/verasity-is-the-best-attention-based-video-rewards-model-1001689319415250944
I think attention-based tokens like VRA and BAT are going to be leading the charge for monetizing your time and attention and empowering both the viewers and the creators. I hope to see more from Verasity and more project..
